Noah

For the new Los Angeles flagship of Noah, Studio Murnane served as Architect of Record, translating the brand’s retail vision into a built environment.

Developed in collaboration with Noah co-founder and interior designer Estelle Bailey-Babenzien, the project brings the New York label’s contemporary streetwear sensibility to Los Angeles. The store balances classic preppy influences with an understated, lived-in feel that is both elevated and approachable.